The competition among businesses, no matter the service, is highest in large cities. Los Angeles being one of them, it’s vital that your LA business is equipped with SEO strategies. SEO involves paying attention to ranking signals. In theory, there are 150 in existence. The problem that arises when people look into SEO for their business is this crushing number of ranking signals. It becomes incredibly overwhelming, which heavily deters people from trying to incorporate SEO at all. They are not sure where or how to even begin the process, so they never do.
Studies show that more than 85% of people looking for a product or service go online to research. Search engines have become the primary tool for people to find the local or national services they need. More than 70% of Americans have purchased a product online and those numbers are still growing. Gone are the days of utilizing the Yellow Pages and direct mail.
When looking for an SEO agency to work with, it is mandatory to find a partner to help grow your business by creating strategic content along an intricate blueprint to foster high visibility in the SERPs. But they can’t stop there (and this is where most SEO agencies in Los Angeles drop the ball); YOUR marketing agency needs to then engineer a strategy to leverage the high organic visibility by creating more clicks, higher engagement metrics, more form submissions, and ultimately see the fruits of the labor pay off with measurable revenue increases. Without SEO experts who excel at the strategic level, your efforts will be coasting on fumes.
The word SEO (search engine optimization) is used for the process of optimizing your web’s content for better rankings in search result pages. It’s a non-paid way to get your website to achieve good rankings in search engines like Google, Yahoo, and Bing. On-page SEO is achieved by shaping your website’s content according to the algorithm of search engines. Basically, SEO or search engine optimization is simply the way you communicate to the search engines and tell them what your website is about by using different keywords, headings, URLs and other tools. It can be divided into two different categories:
"I first reached out to Websites Depot about a year ago, I needed a website designed for a new company that we were launching. Not only did I need the website designed quickly, but I needed a company I could easily get in touch with and get quick responses from.Our deadlines were all met and our website was launched. We're so pleased we decided to use Websites depot to take over some other services for us. We now use them for SEO and PPC management.Whenever there is an issue with the website, they're on top of it and they alert me so that we can find a resolution quickly."-James L.
We are serious marketers. We want to be upfront and honest with our clients and potential new business. What that means is we work with companies that are also serious about growing their business through online lead/sales generation. We don't sell our inbound marketing services dirt cheap like many mass market companies out there on the web that will promise the sky and deliver the bare minimum.
Social media platforms also provide excellent paid marketing opportunities. You can advertise on Facebook or Twitter, promote content, and use precise targeting opportunities to get good results. We can manage marketing programs on different networks, making sure all posts are published on a fixed schedule. Our social media experts also engage target audience with well-researched and crafted content.
This process is known as a Website Audit. Basically, our experts will scrutinize every aspect of your website (if you even have one when you come to us) and we’ll start taking notes on what is good, but more importantly, what needs to be improved. And we’re not just talking about your color scheme here. We’re talking about all the little things that most people wouldn’t give so much as a thought. But, at Coalition Technologies, we understand the importance of taking care of all the little things. If we cut corners, or skipped over the minor stuff (like most other Los Angeles SEO firms), we’d be skimping on getting you a little revenue here, a little traffic there. As a business owner, you naturally want the most bang for your buck and you’ll only get that kind of treatment with us.