I have had my website up for a little over 2 years and have had to learn my lesson the hard way with SEO. I foolishly tried to do SEO my self and ended up wasting a lot of time and money. I then foolishly have tried hiring overseas SEO guys and again ended up wasting money and a lot of time but even worse ended up getting my site penalized with Google.
The best way to ensure that you don't get surprised by certain fees is to make sure that the company audits your site and its present optimization. What do you rank for? Do you have a CDN installed? Do you have AMP installed? Do pages load fast or slow? What does the ad-versus-content balance look like? Do you use canonical URLs? And so on and so forth. There is a lot to consider, so be sure to get as much information upfront as possible. You can also turn to tools like Pingdom, Google's Page Speed Insights and GTMetrix to do some analysis on your own.
We love technology and the way it helps our business so we wanted to leverage technology to position us well in front of our clients. Insignia SEO was instrumental to the visibility we now have. We couldn't be happier with their service. They were responsive and helpful in the acquisition of new clients using their tools and strategic advice.read more
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