Studies show that more than 85% of people looking for a product or service go online to research. Search engines have become the primary tool for people to find the local or national services they need. More than 70% of Americans have purchased a product online and those numbers are still growing. Gone are the days of utilizing the Yellow Pages and direct mail.
When someone turns to the internet, they tend to do plenty of research due to the wealth of information. People can spend days, weeks, and even months browsing before they finally commit to a product. The inquiry they type into a search engine identifies which step of the purchasing process they’re in and the results of their search will match what they are looking for. It is vital that the content of your website is specific. This ensures that your website will pop up as an appropriate search result, elevating your website’s views in the process.
Why do some sites get more traffic than others? How do they determine who is on page one when someone searches for a certain keyword or keyword phrase? There a re many SEO specialists who may be able to give you a partial answer to these questions but very few who know the answer in its entirety. Organic SEO Marketing Agency knows the answer. We don’t guess when it comes to your business. We know what works.
There are a lot of definitions for Digital Marketing because of the different tactical aspects involved. At an expertise level, digital marketing refers to advertisement done through different digital mediums such as email, websites, search engines, mobile applications and social media. The most common tactics of Digital Marketing are discussed below.
We start with the question, “what are your goals?” Why? Because we that is the foundation of every decision made for your marketing plan. In today’s hyper-connected world, it is no surprise that marketing is moving online too. Your goals will help us determine the optimal marketing strategy for your business. The key to a successful campaign is utilizing all of the marketing tools available to you. Our in-depth knowledge of the industry enables us to connect a variety of marketing techniques into one cohesive strategy that will jump-start your business’ marketing efforts.
The tricks and techniques used in SEO keep on evolving with time. You will not come across any other expert who is more skilled in Los Angeles SEO than we are. We have assisted thousands of businesses to get top rankings over the years by using our best SEO methods. We work hard to ensure that all the strategies we use will work for you in the long term.
Another thing that you can do is insert keywords in the images you post along with your other web content. These keywords are not visible to the average users. This process of inserting text into images is called “alt text”. Another pro tip that I will give you is to always make sure your web content is useful and that your website loads as fast as possible. Search engines value fast loading websites and good quality content; thus you’ll get more traffic.
Paid search advertisement generally refers to the sponsored content on the top or on the side of a search engine. You’re charged a fee when your ad is clicked. Your advertisement appears when a specific keyword is typed into the search engine, then your advertisement is displayed to user. These ads are the most prominent ones. These ads are useful and effective when it comes to securing new clients.
We’ve worked with both small businesses and Fortune 500 companies to deliver unbeatable results through website optimization, social media marketing, conversion rate optimization, reputation management, paid search and email. We can help your small business get found locally and find new clients and increase your big business’ visibility and revenue.
We are transparent with our reports. Everything promised is available in monthly work reports that will be emailed to you on week 5 of your campaign. You will also receive a ranking report showing the current ranking of the day the report was generated and the rankings where your campaign started. You will have access to all accounts set up in the name of your business as this your company.
Use your keywords in your headings. Use creative headings. When you search for bikes, what do you write in the browser? Best bikes in the US? You won’t search for what kind of bikes are popular in the US. Keep this in mind and use words that would attract you when you would search for the same thing. Use attractive meta description tags. Meta descriptions are the little introductions of the website that is shown under the link in the search page results. Make sure that you write an attractive meta description that will entice Google searchers to click on your link. It is written in HTML, if you don’t know how to do it, don’t worry. Just make the introduction of your website good as search engines will make the first 155 characters on your website the meta description automatically.